Chapter 1: Why 60 Seconds?
• attention span
• are they listening?
• the world is full of sound bites
• your verbal business card
Chapter 2: 5 Point Agenda™
• the formula - creating your strategy
• three examples
• summary
Chapter 3: 60 Second Sell™
• when to use it
• three examples
• summary
Chapter 4: Hiring Trends
• salary trends
• where people want to work
• employers’ changing needs
• need to be the ideal worker persona
Chapter 5: Interview Etiquette
• dress up
• display good manners during meals
• practice your handshake
• eye contact
• non-verbal communication
• arrive on time
• use people’s names
• don’t brag, lie or speak badly about someone
• impress them
• hand write your thank you note
Chapter 6: 60 Second Answers to Tough, Tricky Questions
• behavioral interviewing and situational questions
• answering the questions
• personal—about you
• work job experience
• about employer
• firings/layoffs/resignations/work gaps
• illegal questions
• supervising others
• technical expertise
• questions for college students, new grads and those finishing with masters degrees, MBAs, JDs, MDs, PhDs, Doctorates
• for advanced degrees, MBAs, JDs, MDs, PhDs, Doctorates
• do your best
Chapter 7: Salary Questions
• secrets of establishing your value
• how to learn what they will pay
• salary history requests
• answering the question
• the electronic application salary box
• handling the probing recruiter or HR person
• answering the questions
• relocation situation
Chapter 8: Questions You Should Ask
• how to impress the employer
• gaining insight into their corporate culture
• 37 questions you could ask
Chapter 9: Negotiating the Best Deal
• men and women negotiate differently
• biggest raises come with a new job
• more employers negotiating the whole compensation package
• under pay scales
• 10 negotiation strategies
• what to do with multiple offers
• how it works
Chapter 10: 15 Types of Interviews
• telephone screening interviews
• HR/recruiter interview
• hiring interview
• second interview
• multiple interview
• panel interview
• group interview
• promotion interview
• stress interview
• breakfast/lunch/dinner interview
• video or video conferencing interview
• testing interview
• fly-in/relocation interview
• bizarre interview
• negotiation interview
Chapter 11: Pitfalls to Avoid
• being late
• inappropriate attire
• no market research
• make assumption your resume will get you the job
• believe best education, skills and experience will get job
• fail to prepare
• believe the interviewer is an expert
• fail to inspire confidence
• fail to demonstrate skills
• appear desperate or highly stressed out
• mishandle supplemental questions or tests
• believe that most important time is the last five minutes
• think that references are all created equal
• not being the “ideal worker”
• lying on the resumé or application
• appear uninterested in the job
• bragging
• give lengthy answers
• inability to tolerate pauses or silence
• think your major goal is to get the job
Chapter 12: The Spotlight is on You
• dealing with nervousness
• what to bring
• first impressions
• non-verbal clues
• show and tell
• field knowledge
• 60 second work example
• incorporate transferable skills
• handling small employers
• listen
Chapter 13: The Convincing Close
• be memorable — end with your 60 second sell
• employer rating chart
• post-interview assessment
• interview evaluation
• thank you notes
• how to remain a viable candidate when someone else gets the job
Chapter 14: 60 Seconds & You're Hired!
